Monthly Archives: December 2009

How to Turn WordPress into Your Unfair Advantage (a primer on business blogging)

If you run a business, it’s no longer a secret that you should also be running a business blog. When it comes to social media for business, your blog is most often the most valuable component of your marketing strategy. The most favored platform for a business blog is WordPress. There are a number of…

The Biggest Problem with Customers (and how to fix it)

All these dang customers. So many people wanting to BUY stuff from me! If they’d just leave me alone, maybe I could actually get some WORK done, you know? Do you ever feel that way? The Problem with Customers Of course we all know that customers are kind of necessary. But nonetheless, they are challenging….

How to Screw Up Your Business Forever

Seth Godin just wrote a great little article on good marketing practices and how to build trust. If you’re not a subscriber to Seth Godin’s blog, it’s not much of a stretch for me to recommend him. Go do that right now. That said, this most recent post was particularly relevant to me right now,…

6 Beginner Business Questions for Sean D’Souza of PsychoTactics

If you’re new in business or want to take your business to the next level this coming year, I think you’ll find a lot of value in this audio interview I’m posting here. Check it out at the end of this post and let me know what you think! It’s all about how to get…

The Power of Being Ridiculous

How far do you think your business will go if you don’t stand out? What are you doing to stand out? What are you doing to be ridiculous? If you live in my town, you know a guy named Bob Rohrman. He sells cars. Lots of them. Lots, and lots of them. And he makes…